Network marketing or MLM can be a viable opportunity, provided the emphasis is placed on selling products rather than signing up new members. In order to start your own network marketing company you can enroll with an existing MLM organization or start your own from the ground up, but if you go the DIY route you’ll need to establish a relationship with a wholesaler or manufacturer to turn out your actual product.
Set Price Structure
Set the retail price of your products according to your supplier’s recommendations. Establish a commission structure for your distributors on several different levels. Set commissions at 10 percent, for example, for first-level sales where distributors earn money off those people they recruit. Set commissions on levels two and three at 5 percent each, for example, allowing distributors to earn commissions off people your distributors recruit.
Organizational and Management Setup
Install network marketing commission-payment software. Use your commission-payment software to calculate the commissions of all future distributors.
Create an instruction manual for all distributors, highlighting various ways to advertise their network marketing businesses. Create a distributor’s kit for all potential dealers, which includes the instruction manual, a catalog, price list and order forms.
Marketing Your Business
Advertise your network marketing company in major business opportunity magazines, including “Business Opportunities,” “Home Business” and “Small Business Opportunities.” Start with classified ads as they are the most cost effective of all ads.
Create a website and include your website in your classified advertisements. This will give people another way to join your network marketing opportunity. Get a merchant account through your bank so you can accept credit cards online.